Instagram updates
What actually changed on the platform, what it affects, and the source it came from.
Posts in Instagram updates
4 min · 7 OctFive cinematic effects in Edits, and when to use each
Camera pan, Cinema zoom, Circle In, Shutter and Film matte, made with a photographer. What each one does to a shot, and the settings worth changing before you post.
4 min · 7 OctInstagram Plus: what the subscription actually includes
A paid tier for people who want more control over how their account looks and more detail about who watched their stories. Here is what is in it, and what it is not.
4 min · 7 OctYour reel's audio was muted. Here is what you can do
A muted reel keeps its views, its comments and its place on your profile. You can swap the track, but only from the licensed library and only once, so it is worth choosing carefully.
6 min · 23 SepAI effects in Instagram Stories: what they do and who has them
Over 30 new AI effects transform a Stories photo with one tap, and they are available in the US only for now. What they do, where they sit, and the labelling question.
6 min · 21 SepInstagram's AI-generated profile label: who has to add it
Instagram labels profiles that feature an AI-generated person rather than a human. Who has to add the label, where viewers see it, and what happens to your reach if you leave it off.
5 min · 21 SepNew Edits video effects: animations, blending and Restyle
Edits has 15 in and out animation effects, opacity and blending controls for your text and stickers, and Restyle, which rebuilds a clip's whole look from a text prompt.
6 min · 21 SepHow to use versions, alignment and templates in the Edits app
Edits can now hold several versions of one project, snap text and stickers into line, lock clips inside a template and export up to 15 minutes. Here are the steps.
7 min · 21 SepMeta One creator plans: what's in each one and what it costs
Meta One creator plans add professional tools to an Instagram account: a link page, native links in posts, scheduling and shared access. Here's what each of the four tiers costs and includes.
5 min · 17 SepInstagram Your Algorithm: how to see and change your topics
Your Algorithm shows the topics behind your Instagram recommendations and lets you turn them up or down across Feed, Reels and Explore. Where to find it, and what we'd do about it.
5 min · 17 SepInstagram trial reels: what they are and how to use them
Trial reels go to people who don't follow you before your followers see them. Here's how we'd turn one on, read the results after a day, and use auto-share.
5 min · 17 SepShoppable reels in India: how to add products to a reel
You can now tag up to 30 products in a reel, from a brand's catalogue or a pasted product link. Here's how we'd set it up in India, and who qualifies for affiliate commission.
5 min · 17 SepInstagram's original content rules now cover photos and carousels
Accounts that mostly repost other people's photos, carousels or reels aren't recommended on Instagram. What counts as original, why a credit isn't enough, and the way back.
5 min · 17 SepHow to add Hindi captions to Instagram reels with Edits
Edits can now translate your reel captions into a second language, including Hindi, Gujarati, Bengali and Kannada. Here's how we'd set it up, and when it's worth it.
5 min · 17 SepHow to compare reels and download insights as a PDF in Edits
Edits can now compare up to 3 of your reels side by side and export your insights as a PDF for brands. Here's how we'd use both, step by step, and what we'd send a brand.